{"id":5706235,"date":"2025-08-29T22:42:25","date_gmt":"2025-08-29T21:42:25","guid":{"rendered":"https:\/\/loopdesignawards.com\/?post_type=norebro_portfolio&#038;p=5706235"},"modified":"2025-08-29T23:13:18","modified_gmt":"2025-08-29T22:13:18","slug":"moas-group-headquarters","status":"publish","type":"norebro_portfolio","link":"https:\/\/loopdesignawards.com\/project\/moas-group-headquarters\/","title":{"rendered":"Moas Group Headquarters"},"content":{"rendered":"","protected":false},"author":3327,"featured_media":5706234,"template":"","format":"standard","2021_architecture":[],"2021_interior":[],"2021_landscape":[],"2021_photography":[],"2021_product":[],"2021_tags":[],"2022_architecture":[],"2022_best_firm":[],"2022_interior":[],"2022_landscape":[],"2022_photography":[],"2022_product":[],"2022_tags":[],"2022_special_themed_categories":[],"2022_video":[],"2023_architecture":[],"2023_art":[],"2023_best_firm":[],"2023_concept":[],"2023_interior":[],"2023_landscape":[],"2023_photography":[],"2023_product":[],"2023_tags":[],"2023_themed_categories":[],"2023_travel":[],"2023_video":[],"2024_architecture":[],"2024_best_firm":[],"2024_concept":[],"2024_engineering":[],"2024_graphic":[],"2024_interior":[],"2024_landscape":[],"2024_photo_video":[],"2024_product":[],"2024_tags":[],"2025_architecture":[],"2025_concept":[],"2025_graphic":[],"2025_interior":[1378],"2025_landscape":[],"2025_photography":[],"2025_product":[],"2025_tags":[],"2025_video":[],"class_list":["post-5706235","norebro_portfolio","type-norebro_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","norebro_portfolio_tags-category-winner-2025","norebro_portfolio_tags-interiors-category-winner-2025","2025_interior-interior-offices"],"acf":{"project_location":"S\u00e3o Paulo, Brazil","studio_name":"Perkins&Will S\u00e3o Paulo","lead_designer":"Fernando Vidal","photographer_name":"Renato Navarro","videographer_name":"","website_url":"https:\/\/perkinswill.com\/studio\/sao-paulo\/","team_members":"Paula Ca\u00e7ador, Guilherme Meneses, Carlos Andrigo, Fabio Jungstedt, Rodrigo Gianoni, Rog\u00e9rio Cruz, Fernando Holanda, Bruno Faraco, Stephanie Luna","consultant_team":"Construction company: Hauz Engenharia. Acoustics: Harmonia. Lighting: FOCO. Plumbing, electrical, Firefighting and Air conditioning: PQR. Industrial furniture: Innovare. Decorative furniture: Hitchpen, Max Design, FK Group, Desmobilia, Novo Ambiente, L\u00edder, Fernando Jaeger, Boobam and Teto M\u00f3veis. Retractable partitions: Arkflex. Industrial partitions: Abatex Carpet: Ace Revestimentos. Vinyl covering: Tarkett. Painting: Branco Casa","project_description":"Versatility and sophistication marks Moas Group's new home designed by Perkins&Will\r\nThe company's headquarters in S\u00e3o Paulo brings together the offices and showrooms of its three brands.\r\n\r\nThe distinctive, versatile and sophisticated design reflects the important position that the Moas Group occupies in the Brazilian market. With 20 years of history and a presence throughout the country, its three brands \u2013 Buba, Buba Care and Mart \u2013 are references in the children's universe and home and decoration segment. This successful trajectory gains another chapter with the inauguration of the company's new headquarters, a Perkins&Will project that materializes the group's vision by cohesively combining office and showroom universes in shared spaces.\r\n\r\n\u201cThe Moas Group invited us to build its new home, a space that goes beyond the traditional office concept by combining versatility and sophistication in environments that welcome users, whether they are part of the corporate team or Moas\u2019 clients\u201d, shares Carlos Andrigo, Senior Project Designer at Perkins&Will. The brand house is organized on two floors: one with a greater concentration of workstations and collaboration structures, and the other focused on social interactions, with training spaces, a cafe, meeting rooms and a showroom, the main feature of the new headquarters that offers 360\u00b0 views of the city.\r\nFaced with the challenge of highlighting the brands and their products in this multifunctional environment, the Perkins&Will corporate interiors team worked on a neutral base, giving personality to the spaces by combining different shapes, textures and touches of colour in carpets, wallpapers and coverings, which give the project sophistication and uniqueness. According to Guilherme Meneses, Project Designer at Perkins&Will, \u201cthe project started with the layout distribution and spaces occupancy, which evolved for the sensations that would be transmitted to users in each room of the new headquarters. The Moas Group house was created to be a place of interaction that inspires coexistence between people, whether in corporate environments, living spaces, decompression areas or the cafe. Its stage-house composition unites the group's three brands on a neutral basis that promotes connections and mutual exchanges.\u201d\r\n\r\nThe design process was based on collaboration between Perkins&Will team and the client, from defining the program's needs to materializing the concept \u2013 a major technical challenge, since the new Moas Group structure occupies a LEED-certified building. \u201cWith the program met and the layout defined, PW provided full support for the client, following the entire process to ensure the design quality\u201d, says Rog\u00e9rio Cruz, Project Architect at Perkins&Will S\u00e3o Paulo.\r\nThe final touches of this stage-house were given by the landscaping, which takes advantage of the balconies to connect interior and exterior, creating different masses of vegetation that are present throughout the layout, in a biophilic design approach.","project_content":[5706226,5706227,5706228,5706229,5706230,5706231,5706232,5706233],"project_video_url":"https:\/\/youtube.com\/shorts\/O2MmAZROGvI?si=W_Et6Yqn-eaxMwlb","video_entry":"","copyrights":"","image_credits":"","agree_policy":"","internal_tag":"","nickname":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Moas Group Headquarters | LOOP Design Awards<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/loopdesignawards.com\/project\/moas-group-headquarters\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Moas Group Headquarters | LOOP Design Awards\" \/>\n<meta property=\"og:url\" content=\"https:\/\/loopdesignawards.com\/project\/moas-group-headquarters\/\" 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