{"id":5709271,"date":"2025-08-31T20:11:39","date_gmt":"2025-08-31T19:11:39","guid":{"rendered":"https:\/\/loopdesignawards.com\/?post_type=norebro_portfolio&#038;p=5709271"},"modified":"2025-08-31T20:36:38","modified_gmt":"2025-08-31T19:36:38","slug":"edro","status":"publish","type":"norebro_portfolio","link":"https:\/\/loopdesignawards.com\/project\/edro\/","title":{"rendered":"Edro"},"content":{"rendered":"","protected":false},"author":3200,"featured_media":5709270,"template":"","format":"standard","2021_architecture":[],"2021_interior":[],"2021_landscape":[],"2021_photography":[],"2021_product":[],"2021_tags":[],"2022_architecture":[],"2022_best_firm":[],"2022_interior":[],"2022_landscape":[],"2022_photography":[],"2022_product":[],"2022_tags":[],"2022_special_themed_categories":[],"2022_video":[],"2023_architecture":[],"2023_art":[],"2023_best_firm":[],"2023_concept":[],"2023_interior":[],"2023_landscape":[],"2023_photography":[],"2023_product":[],"2023_tags":[],"2023_themed_categories":[],"2023_travel":[],"2023_video":[],"2024_architecture":[],"2024_best_firm":[],"2024_concept":[],"2024_engineering":[],"2024_graphic":[],"2024_interior":[],"2024_landscape":[],"2024_photo_video":[],"2024_product":[],"2024_tags":[],"2025_architecture":[],"2025_concept":[1451],"2025_graphic":[],"2025_interior":[],"2025_landscape":[],"2025_photography":[],"2025_product":[],"2025_tags":[1467],"2025_video":[],"class_list":["post-5709271","norebro_portfolio","type-norebro_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","norebro_portfolio_tags-category-winner-2025","norebro_portfolio_tags-concept-category-winner-2025","norebro_portfolio_tags-people-choice-award-winner-2025","2025_concept-concept-office-concept","2025_tags-new-talent-award-2025"],"acf":{"project_location":"Pelotas - Brazil","studio_name":"IDEIA1","lead_designer":"Cristina Martins, Gabriel Grand\u00f3, Camila Sanvitto, Pedro Collares, Ismael Lessa","photographer_name":"Nankinverse Studios and Vin\u00edcius Kriger","videographer_name":"","website_url":"https:\/\/www.ideia1.com.br\/index.php","team_members":"Stefan Maier, Henrique Prusch, Alice Tremarin, J\u00falia Kulzer, Vit\u00f3ria Jardim","consultant_team":"Interiors by RMK Arquitetura and landscaping by EXP Urbanismo","project_description":"Located within Parque Una\u2014a masterplanned neighborhood in the city of Pelotas, southern Brazil\u2014Edro stands as the final piece of a corporate hub ensemble. Seamlessly integrated into an already consolidated urban fabric, the building establishes a symmetrical relationship with its neighboring structure, together forming a striking axis that defines the pedestrian route into the neighborhood, known as Rua Acalmada. \r\nIts volumetry, while eye-catching in form, is understated in detail. The curve becomes an architectural gesture of continuity, sensitivity, and lightness. It offers a gentle transition of scale\u2014welcoming pedestrians and guiding their movement into the heart of the neighborhood.\r\nThe programmatic configuration is grounded in one of the core principles of urban sustainability: the mix of uses. This diversity fosters a dynamic flow of activity throughout the day, encouraging both permanence and circulation. Access to the commercial units is organized around a small inner plaza\u2014an open-air meeting place designed for informal interactions. A compact amphitheater connects the ground-floor caf\u00e9 with the shared rooftop terrace, while the balcony-style offices on the second floor blur the boundary between workplace and public realm.\r\nThe project also emphasizes the relationship between work and well-being, utilizing the ground level as a breathing space amidst landscaped vegetation. The main entrance\u2014via Rua Acalmada\u2014creates a transition zone between the pace of urban life and the quality of a space conceived for working well. Small-scale retail units on the ground floor, such as caf\u00e9s and flower shops, activate the street and contribute to a socially vibrant and welcoming environment.\r\nCommercial spaces are distributed from the second floor upward, beginning with balcony offices and continuing throughout the building, with unit sizes ranging from 27 to 65 square meters. While following the curvature of the architectural envelope, the internal layouts have been designed to maintain regular geometries, avoiding fully curved interior walls. A subtle stepping of the southeastern fa\u00e7ade introduces private terraces with privileged views of the park\u2014Parque Una\u2019s main green space.\r\nThe fa\u00e7ade adopts a modular and rational language, composed of intersecting planes that establish rhythm and depth. Window openings are placed within proportioned recesses, shifting slightly between levels to create a dynamic yet measured composition. The interplay of solid and void is rigorously aligned, defining the architectural character with geometric clarity. A palette of light, textured surfaces contrasts with the dark, solid base, visually lifting the building and adding an element of softness to its dense and commanding mass.\r\nEdro is envisioned as a place of connection\u2014between work, well-being, and nature. It is where urban life unfolds at a gentle pace, and where the act of working is grounded in quality of experience. Edro is architecture designed for people.","project_content":[5709263,5709264,5709265,5709266,5709267,5709268,5709269],"project_video_url":"","video_entry":"","copyrights":"","image_credits":"","agree_policy":"","internal_tag":"","nickname":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Edro | LOOP Design Awards<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/loopdesignawards.com\/project\/edro\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Edro | LOOP Design Awards\" \/>\n<meta property=\"og:url\" content=\"https:\/\/loopdesignawards.com\/project\/edro\/\" \/>\n<meta property=\"og:site_name\" content=\"LOOP Design Awards\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-31T19:36:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/loopdesignawards.com\/wp-content\/uploads\/2025\/07\/01-3b4e28b8ad033198019685c66ad49cd3-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"2371\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/loopdesignawards.com\/project\/edro\/\",\"url\":\"https:\/\/loopdesignawards.com\/project\/edro\/\",\"name\":\"Edro | LOOP Design Awards\",\"isPartOf\":{\"@id\":\"https:\/\/loopdesignawards.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/loopdesignawards.com\/project\/edro\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/loopdesignawards.com\/project\/edro\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/loopdesignawards.com\/wp-content\/uploads\/2025\/07\/01-3b4e28b8ad033198019685c66ad49cd3-scaled.jpg\",\"datePublished\":\"2025-08-31T19:11:39+00:00\",\"dateModified\":\"2025-08-31T19:36:38+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/loopdesignawards.com\/project\/edro\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/loopdesignawards.com\/project\/edro\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/loopdesignawards.com\/project\/edro\/#primaryimage\",\"url\":\"https:\/\/loopdesignawards.com\/wp-content\/uploads\/2025\/07\/01-3b4e28b8ad033198019685c66ad49cd3-scaled.jpg\",\"contentUrl\":\"https:\/\/loopdesignawards.com\/wp-content\/uploads\/2025\/07\/01-3b4e28b8ad033198019685c66ad49cd3-scaled.jpg\",\"width\":2560,\"height\":2371},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/loopdesignawards.com\/project\/edro\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/loopdesignawards.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Edro\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/loopdesignawards.com\/#website\",\"url\":\"https:\/\/loopdesignawards.com\/\",\"name\":\"LOOP Design Awards\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/loopdesignawards.com\/#organization\"},\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/loopdesignawards.com\/#organization\",\"name\":\"LOOP Design Awards\",\"url\":\"https:\/\/loopdesignawards.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/loopdesignawards.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/loopdesignawards.com\/wp-content\/uploads\/2020\/02\/BADGES_150px.png\",\"contentUrl\":\"https:\/\/loopdesignawards.com\/wp-content\/uploads\/2020\/02\/BADGES_150px.png\",\"width\":150,\"height\":154,\"caption\":\"LOOP Design Awards\"},\"image\":{\"@id\":\"https:\/\/loopdesignawards.com\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Edro | LOOP Design Awards","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/loopdesignawards.com\/project\/edro\/","og_locale":"en_US","og_type":"article","og_title":"Edro | LOOP Design Awards","og_url":"https:\/\/loopdesignawards.com\/project\/edro\/","og_site_name":"LOOP Design Awards","article_modified_time":"2025-08-31T19:36:38+00:00","og_image":[{"width":2560,"height":2371,"url":"https:\/\/loopdesignawards.com\/wp-content\/uploads\/2025\/07\/01-3b4e28b8ad033198019685c66ad49cd3-scaled.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/loopdesignawards.com\/project\/edro\/","url":"https:\/\/loopdesignawards.com\/project\/edro\/","name":"Edro | LOOP Design Awards","isPartOf":{"@id":"https:\/\/loopdesignawards.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/loopdesignawards.com\/project\/edro\/#primaryimage"},"image":{"@id":"https:\/\/loopdesignawards.com\/project\/edro\/#primaryimage"},"thumbnailUrl":"https:\/\/loopdesignawards.com\/wp-content\/uploads\/2025\/07\/01-3b4e28b8ad033198019685c66ad49cd3-scaled.jpg","datePublished":"2025-08-31T19:11:39+00:00","dateModified":"2025-08-31T19:36:38+00:00","breadcrumb":{"@id":"https:\/\/loopdesignawards.com\/project\/edro\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/loopdesignawards.com\/project\/edro\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/loopdesignawards.com\/project\/edro\/#primaryimage","url":"https:\/\/loopdesignawards.com\/wp-content\/uploads\/2025\/07\/01-3b4e28b8ad033198019685c66ad49cd3-scaled.jpg","contentUrl":"https:\/\/loopdesignawards.com\/wp-content\/uploads\/2025\/07\/01-3b4e28b8ad033198019685c66ad49cd3-scaled.jpg","width":2560,"height":2371},{"@type":"BreadcrumbList","@id":"https:\/\/loopdesignawards.com\/project\/edro\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/loopdesignawards.com\/"},{"@type":"ListItem","position":2,"name":"Edro"}]},{"@type":"WebSite","@id":"https:\/\/loopdesignawards.com\/#website","url":"https:\/\/loopdesignawards.com\/","name":"LOOP Design Awards","description":"","publisher":{"@id":"https:\/\/loopdesignawards.com\/#organization"},"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/loopdesignawards.com\/#organization","name":"LOOP Design Awards","url":"https:\/\/loopdesignawards.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/loopdesignawards.com\/#\/schema\/logo\/image\/","url":"https:\/\/loopdesignawards.com\/wp-content\/uploads\/2020\/02\/BADGES_150px.png","contentUrl":"https:\/\/loopdesignawards.com\/wp-content\/uploads\/2020\/02\/BADGES_150px.png","width":150,"height":154,"caption":"LOOP Design Awards"},"image":{"@id":"https:\/\/loopdesignawards.com\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/norebro_portfolio\/5709271"}],"collection":[{"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/norebro_portfolio"}],"about":[{"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/types\/norebro_portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/users\/3200"}],"acf:attachment":[{"embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/media\/5709269"},{"embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/media\/5709268"},{"embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/media\/5709267"},{"embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/media\/5709266"},{"embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/media\/5709265"},{"embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/media\/5709264"},{"embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/media\/5709263"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/media\/5709270"}],"wp:attachment":[{"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/media?parent=5709271"}],"wp:term":[{"taxonomy":"2021_architecture","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2021_architecture?post=5709271"},{"taxonomy":"2021_interior","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2021_interior?post=5709271"},{"taxonomy":"2021_landscape","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2021_landscape?post=5709271"},{"taxonomy":"2021_photography","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2021_photography?post=5709271"},{"taxonomy":"2021_product","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2021_product?post=5709271"},{"taxonomy":"2021_tags","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2021_tags?post=5709271"},{"taxonomy":"2022_architecture","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2022_architecture?post=5709271"},{"taxonomy":"2022_best_firm","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2022_best_firm?post=5709271"},{"taxonomy":"2022_interior","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2022_interior?post=5709271"},{"taxonomy":"2022_landscape","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2022_landscape?post=5709271"},{"taxonomy":"2022_photography","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2022_photography?post=5709271"},{"taxonomy":"2022_product","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2022_product?post=5709271"},{"taxonomy":"2022_tags","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2022_tags?post=5709271"},{"taxonomy":"2022_special_themed_categories","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2022_special_themed_categories?post=5709271"},{"taxonomy":"2022_video","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2022_video?post=5709271"},{"taxonomy":"2023_architecture","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2023_architecture?post=5709271"},{"taxonomy":"2023_art","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2023_art?post=5709271"},{"taxonomy":"2023_best_firm","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2023_best_firm?post=5709271"},{"taxonomy":"2023_concept","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2023_concept?post=5709271"},{"taxonomy":"2023_interior","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2023_interior?post=5709271"},{"taxonomy":"2023_landscape","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2023_landscape?post=5709271"},{"taxonomy":"2023_photography","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2023_photography?post=5709271"},{"taxonomy":"2023_product","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2023_product?post=5709271"},{"taxonomy":"2023_tags","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2023_tags?post=5709271"},{"taxonomy":"2023_themed_categories","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2023_themed_categories?post=5709271"},{"taxonomy":"2023_travel","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2023_travel?post=5709271"},{"taxonomy":"2023_video","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2023_video?post=5709271"},{"taxonomy":"2024_architecture","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2024_architecture?post=5709271"},{"taxonomy":"2024_best_firm","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2024_best_firm?post=5709271"},{"taxonomy":"2024_concept","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2024_concept?post=5709271"},{"taxonomy":"2024_engineering","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2024_engineering?post=5709271"},{"taxonomy":"2024_graphic","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2024_graphic?post=5709271"},{"taxonomy":"2024_interior","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2024_interior?post=5709271"},{"taxonomy":"2024_landscape","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2024_landscape?post=5709271"},{"taxonomy":"2024_photo_video","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2024_photo_video?post=5709271"},{"taxonomy":"2024_product","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2024_product?post=5709271"},{"taxonomy":"2024_tags","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2024_tags?post=5709271"},{"taxonomy":"2025_architecture","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2025_architecture?post=5709271"},{"taxonomy":"2025_concept","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2025_concept?post=5709271"},{"taxonomy":"2025_graphic","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2025_graphic?post=5709271"},{"taxonomy":"2025_interior","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2025_interior?post=5709271"},{"taxonomy":"2025_landscape","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2025_landscape?post=5709271"},{"taxonomy":"2025_photography","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2025_photography?post=5709271"},{"taxonomy":"2025_product","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2025_product?post=5709271"},{"taxonomy":"2025_tags","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2025_tags?post=5709271"},{"taxonomy":"2025_video","embeddable":true,"href":"https:\/\/loopdesignawards.com\/wp-json\/wp\/v2\/2025_video?post=5709271"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}